Tuesday, January 24, 2012

NEWS RELEASE: Tribe Pictures Welcomes Barbara Hennessy to Head Production


Tribe Pictures is proud to announce the addition of veteran producer Barbara Hennessy to lead the growing company’s production department. Barbara brings her years of experience in commercial production and digital healthcare marketing to the newly created position, Vice President of Production.

“Tribe is growing and expanding into new market sectors, and that’s exciting,” said Vern Oakley, Tribe’s CEO and Chief Storyteller. “But it takes a consistent level of oversight to keep any number of projects running smoothly. This new position allows me to take the higher view as CEO of the company.” 

Praised by her peers as intelligent, detail-oriented and unflappable, Hennessy has supervised projects as a film production executive for over 15 years. As Project Director at Medical Broadcasting Company she led a team of writers, producers and editors on a host of video productions for Merck on Medical News Network (a division of Whittle Communications). At a time when interactive television was still in its infancy, Hennessy rose to the challenge of strategizing brand specific messages delivered to physicians in a way that not only demanded their attention but also drove interaction. Medical Broadcasting Company was subsequently acquired by Digitas Health and is now one of the world’s leading digital healthcare agencies.

After Medical Broadcasting Company, Hennessy spent several years as an Executive Producer and Head of Production at SBK Pictures, Inc. It was at SBK that Barbara honed her skills at budgeting, scheduling and managing multiple projects with various demands. Hennessy oversaw the production of television commercials and worked closely with advertising agencies and their clients.  She simultaneously spearheaded IMAX film projects for The Franklin Institute and The Children’s Museum of Indianapolis, as well as other long format films for The Philadelphia Orchestra and Pennsylvania Academy of Fine Arts. 

Since joining Tribe, Hennessy has taken her skill worldwide by helming productions with locations ranging from mining operations in North Dakota to oil platforms off the West coast of Africa. She also shepherded a marathon of a project that required filming in four different cities simultaneously over three days and delivering the final film within 10 business days. Hennessy made the challenge look easy.

“I’m having a lot of fun here. Whether we’re launching an international production or sending out a couple of people to cover a news conference,” said Hennessy.

For more information on Barbara Hennessy and Tribe Pictures, visit http://www.tribepictures.com/vp-production.